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December 11, 2020
In this issue
Tourism Australia to launch new domestic BE campaign in early 2021
New hygienic audio app launched for events
Mega hybrid event, Singapore FinTech Festival, wraps up today
Your weekly grin and tonic

Tourism Australia to launch new domestic BE campaign in early 2021
By Joyce DiMascio
All eyes are on the domestic market for the business events sector’s comeback and Tourism Australia will add its weight to boost the recovery by launching a new “demand driving” campaign.
In the new year, Tourism Australia will add to Business Events Australia’s (BEA) inaugural domestic partnership program which was launched during Covid with a campaign designed to inspire domestic decision-makers to start planning and delivering business events in Australia.
The campaign will promote the value of face-to-face events.
Continue reading here. 
New hygienic audio app launched for events
Audience headphones are a great innovation, but, unfortunately, they're not deemed ‘Covid safe’. Well, Birmingham-based company Silent Seminars may have developed a solution.
The company’s new mobile app is designed to allow audiences to listen to live audio using their own headsets. Delegates at large and small-scale events can choose which seminar they want to listen to and simply press play, with the option of listening in multiple languages. The flexibility of the app also means that the content can be streamed in as many different theatres as required, and it can also be used outside of the conference and exhibition arena. In true 2020 style, it can ‘pivot’ to a number of other uses including fitness classes, yoga, cinema, tour guides and film screenings.
To find out more about Silent Seminars, click here. 
Mega hybrid event, Singapore FinTech Festival, wraps up today
The second edition of the Singapore FinTech Festival x Singapore Week of Innovation and Technology (SFF x SWITCH) wraps up today, marking the end of a mega hybrid event that brought together innovation and business communities from each continent – except for Australia. (Yep, even the polar regions beat us to it).
The event, which followed a hybrid format combining a 24-hour online platform with satellite events around the world, allowed participants to discover partnerships, attract investments and boost sales.
At its conclusion, the event will have featured more than 600 sessions, 1400 speakers, more than 1000 exhibitors, 27 international pavilions and more than 60,000 participants representing 7000 global companies from over 130 countries.
Some key speakers at the event included Bill Gates, President of PayPal Dan Schulman, 2019 Nobel Prize in Economics recipient Dr Abhijit Banerjee and New Zealand prime minister Jacinda Ardern.
Your weekly grin and tonic
Everyone has been SUPER into Christmas this year. Since about September. Can you blame us, when we’ve got no international holidays to look forward to??
Darren Isenberg is one of those with Christmas on the brain, and has dedicated this week’s grin and tonic reel to… erm… imaginative gift ideas.
We’re not sure if we’d recommend replicating them, but feel free to have a watch and laugh and the recipients’ expense.
Enjoy the video here. 
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